Shopping in Ho Chi Minh City – A Comprehensive Guide
August 30, 2025
By Asia Travel Mates

Ho Chi Minh City offers diverse shopping experiences from traditional markets to modern malls. Photo by Vietnam Tourism Board
Ho Chi Minh City, commonly known as Saigon, is a vibrant metropolis that perfectly blends tradition and modernity. The city is a shopping haven, offering everything from bustling traditional markets to sleek shopping malls filled with luxury brands. Whether you’re a local or a traveler, exploring the shopping scene in Ho Chi Minh City is a must. This guide will delve deeper into the top 10 shopping destinations, providing you with essential information and tips for an enjoyable shopping experience.
2025 Update: Shopping tourism in Ho Chi Minh City has increased by 30% compared to 2024, with Ben Thanh Market reporting over 10,000 daily visitors during peak season.
Top 10 Shopping Destinations in Ho Chi Minh City
1. Ben Thanh Market
The iconic heart of Saigon shopping
Ben Thanh Market is arguably the most iconic market in Ho Chi Minh City. Established in the 17th century, it has become a symbol of the city and a hub for both locals and tourists. The market is housed in a large, air-conditioned building, making it a comfortable shopping environment, especially during the hot days.
What to Buy
- Souvenirs: Traditional handicrafts, silk products, and lacquerware make for perfect gifts.
- Clothing: Local vendors sell everything from T-shirts to tailored áo dài (Vietnamese traditional dress).
- Food: Don’t miss out on trying local delicacies like spring rolls and fresh fruit.
Tips for Visiting
- Bargaining: Haggling is expected, so don’t hesitate to negotiate the price.
- Timing: Visit early in the morning to avoid crowds and get the freshest food items.
- Cash: Bring Vietnamese Dong, as many vendors may not accept credit cards.
2. Saigon Square
Modern shopping at affordable prices
Saigon Square is a modern shopping center that attracts both locals and tourists. Known for its affordable prices, it features a variety of fashion boutiques and accessory shops.
What to Buy
- Fashion: Trendy clothing and accessories at budget-friendly prices.
- Electronics: Mobile accessories and tech gadgets are also available.
Tips for Visiting
- Bargaining: Similar to Ben Thanh, bargaining is common here.
- Explore: Take your time to explore the different stalls, as you’ll find unique items.
3. Takashimaya Vietnam
Premium Japanese shopping experience
Takashimaya is located within the Saigon Center and offers a premium shopping experience. This Japanese department store is known for its excellent customer service and high-quality products.
What to Buy
- Luxury Brands: International fashion labels and cosmetics.
- Gourmet Food: Japanese snacks and local delicacies available in the food court.
Tips for Visiting
- Sales: Keep an eye out for seasonal sales, as discounts can be substantial.
- Dining: Don’t forget to visit the food court for a taste of gourmet dining.
4. Vincom Center
Luxury and mid-range shopping
Vincom Center is one of the largest shopping malls in Ho Chi Minh City, offering a mix of luxury and mid-range brands. The mall is a favorite among locals and tourists alike.
What to Buy
- International Brands: High-end fashion, electronics, and home goods.
- Dining Options: A variety of restaurants and cafes to take a break from shopping.
Tips for Visiting
- Entertainment: Check out the cinema and entertainment options available within the mall.
- Family-Friendly: The mall often hosts events and activities for families, making it a great place to visit with kids.
5. Diamond Plaza
Upscale shopping with historical charm
Diamond Plaza is located near the Notre-Dame Cathedral and is known for its upscale shopping experience. The mall’s architecture is impressive, combining modern design with historical elements.
What to Buy
- Luxury Goods: High-end fashion brands and designer accessories.
- Electronics: A range of gadgets and electronics from reputable brands.
Tips for Visiting
- Dining with a View: The rooftop restaurant offers stunning views of the city, making it an ideal spot for a meal.
- Cultural Experience: Visit the nearby cathedral and central park for a complete experience.
6. An Dong Market
Authentic local shopping experience
An Dong Market is less touristy, offering a more authentic shopping experience. It is known for its textiles and traditional crafts.
What to Buy
- Textiles: Fabrics, traditional clothing, and handmade crafts.
- Local Products: Unique items that reflect the culture of the Central Highlands.
Tips for Visiting
- Explore: Take your time to wander through the market and discover hidden gems.
- Photography: Capture the vibrant atmosphere, but be respectful of the vendors.
7. Lotte Mart
One-stop hypermarket shopping
Lotte Mart is a popular hypermarket chain in Vietnam, providing a wide range of products from groceries to clothing.
What to Buy
- Groceries: A diverse selection of local and international food products.
- Household Items: Everything from kitchenware to personal care products.
Tips for Visiting
- Membership Benefits: Consider signing up for a loyalty card to receive discounts and special offers.
- Food Court: Enjoy a meal at the food court, which offers a variety of Vietnamese and international dishes.
8. Now Zone Fashion Mall
Trendy fashion hotspot
Now Zone is a trendy shopping destination that caters to younger shoppers. The mall features a mix of local and international brands, making it a fashion hotspot.
What to Buy
- Fashion: The latest styles in clothing and accessories.
- Cosmetics: A wide range of beauty products and brands.
Tips for Visiting
- Style Events: Keep an eye out for fashion shows and events that often take place in the mall.
- Instagrammable Spots: Don’t forget to take photos at the mall’s stylish decor.
9. Tân Định Market
The pink paradise for fabric lovers
Tân Định Market is famous for its distinctive pink-colored facade and is a haven for fabric and textile enthusiasts. Located in District 1, this market offers a more local experience compared to the tourist-heavy Ben Thanh Market.
What to Buy
- Fabrics: An extensive selection of textiles, silk, and tailoring materials.
- Tailoring Services: Custom-made clothing with skilled local tailors.
- Local Food: Authentic Vietnamese dishes at the food section.
- Household Goods: Everyday items at reasonable prices.
Tips for Visiting
- Tailoring Time: Allow several days for custom tailoring to ensure proper fittings.
- Explore All Floors: The market has multiple levels each specializing in different products.
- Local Prices: Prices are generally more reasonable here than in tourist markets.
- Food Adventure: Don’t miss the food court on the second floor for authentic local cuisine.
10. Phan Xich Long Street
Boutique shopping with local charm
Phan Xich Long Street is known for its boutique shops and cozy cafes. This area offers a more relaxed shopping experience compared to the bustling markets.
What to Buy
- Unique Fashion: Local designers and artisanal goods.
- Artisanal Products: Handcrafted items and local art.
Tips for Visiting
- Cafes: Take a break at one of the many cafes and enjoy local coffee or pastries.
- Local Vibe: Engage with shop owners to learn more about their crafts and stories.
- Evening Visits: The street comes alive in the evening with beautiful lights and a vibrant atmosphere.
Conclusion
Ho Chi Minh City is a shopping paradise that caters to every taste and budget. From traditional markets brimming with local culture to modern malls offering luxury brands, there’s no shortage of shopping experiences to explore. Whether you’re hunting for unique souvenirs or the latest fashion trends, Saigon has it all.
Final Tips for Shoppers- Plan Your Day: Given the numerous shopping spots, it’s helpful to plan your itinerary to maximize your time.
- Stay Hydrated: The weather can be hot and humid, so keep water with you as you explore.
- Transportation: Use ride-hailing apps or taxis for convenient transportation between shopping destinations.
- Cash is King: While credit cards are accepted in malls, traditional markets primarily operate on cash.
“Shopping in Ho Chi Minh City is more than just a transaction–it’s an immersive cultural experience that connects you with the heart and soul of Vietnam. From bargaining in bustling markets to exploring luxury boutiques, each destination tells a unique story of this dynamic city.” — Vietnam Travel Magazine, August 2025
With this comprehensive guide, you’re now equipped to navigate the shopping scene in Ho Chi Minh City. Happy shopping!