Ho Chi Minh City has been named Asia’s Leading Festival and Event Destination at the World Travel Awards 2026, confirming the city’s emergence as one of Asia’s most dynamic venues for culture, celebration, and business events.
The award was announced at the gala ceremony held at CROSSROADS Maldives on September 27, 2026 — the same evening Vietnam claimed its sixth consecutive Asia’s Leading Destination title, and Ho Chi Minh City took home Asia’s Leading Business Travel Destination and Asia’s Leading City Tourism Department.
Ho Chi Minh City hosts more than 300 festivals and events each year, ranging from the monumental Tet celebrations to intimate street food gatherings, from international film festivals to world-class marathons. The city has become the natural first choice for event organizers across Southeast Asia — combining the energy of a major metropolis with a genuine cultural identity and a hospitality sector built for major gatherings.
For travelers, the recognition is an invitation: Saigon’s events calendar is one of the best reasons to plan a visit, and one of the best ways to see the city at its most alive.









