Economy
Hanting Hotel
H World’s flagship economy brand. Its first Hanting Hotel outside China opened in Ho Chi Minh City in December 2025. A second Hanting property, Hanting Hotel Ho Chi Minh City Airport, is scheduled to open in Q4 2026.
International Hotel Group
H World Group
A Shanghai-headquartered hospitality group expanding rapidly across Southeast Asia — with its first Hanting Hotel outside China now open in Ho Chi Minh City and projects across Laos and Cambodia.
Back to Hotel Brands & Groups
From Shanghai to Southeast Asia
H World Group is bringing its brands to Indochina.
H World Group is a Shanghai-headquartered hospitality group operating more than 13,500 hotels across 20+ countries. After building a dominant position in China, the group is now accelerating its global expansion — with Southeast Asia emerging as a key strategic pillar.
H World has established Singapore as its regional management hub, gradually extending its footprint to neighbouring countries. Its first Hanting Hotel outside China opened in Ho Chi Minh City in December 2025, and the group has since signed agreements across Laos, Cambodia, Malaysia and Thailand. The group follows an asset-light model — standardized operations, brand replication, and scalable expansion through franchise and management contracts — applying its domestic operating experience to overseas markets.
Our Approach
We include H World Group as a verified international hotel group because of its expanding presence across Indochina. With hotels already operating in Vietnam and projects signed in Laos and Cambodia, H World is a significant new entrant to the region.
Brands in Indochina
H World’s brands across Southeast Asia.
H World operates a multi-brand portfolio, from economy and midscale to luxury. Several brands are making their first appearances in Southeast Asia through the group’s expansion.
Midscale
JI Hotel
A midscale brand blending oriental aesthetics with modern comfort. JI Hotel has signed properties in Phnom Penh (two locations) and Kuala Lumpur. The brand’s first overseas property, JI Hotel Orchard Road Singapore, opened in 2019.
Upper Midscale
IntercityHotel
An upper midscale urban brand targeting business travellers. IntercityHotel is among the brands H World is introducing to Laos through four signed projects in Vientiane and Luang Prabang.
Upper Midscale
MAXX
An upper midscale brand originating from Germany. MAXX Phnom Penh Downtown opened in December 2024 — the brand’s first project in the Asia Pacific region. A Maxx Hotel in Pattaya, Thailand, has also been signed.
Luxury
Steigenberger Hotels & Resorts
H World’s luxury brand, originating from Germany. Steigenberger Phnom Penh was signed in 2025, marking the brand’s first entry into Cambodia. The brand also operates extensively across Europe and the Middle East.
Midscale Debut
Orange Hotel
A midscale brand that made its global debut outside China with a project in Laos. Orange Hotel is part of H World’s four signed projects in Vientiane and Luang Prabang.
Expansion in Indochina
H World’s presence across Vietnam, Laos and Cambodia.
H World is building a regional network across Southeast Asia, with Singapore as its management hub and projects in Vietnam, Laos and Cambodia.
Vietnam
H World opened its first Hanting Hotel outside China in Ho Chi Minh City in December 2025. A second Hanting property, Hanting Hotel Ho Chi Minh City Airport, is scheduled to open in Q4 2026, further establishing the brand’s presence in Vietnam’s largest city.
Laos
H World entered the Laotian market in May 2025 with four signings in Vientiane and Luang Prabang, introducing IntercityHotel, Orange and JI Hotel to the country. The Orange Hotel project marked the brand’s global debut outside China.
Cambodia
H World’s first hotel in Cambodia, MAXX Phnom Penh Downtown, opened in December 2024. In 2025, the group signed Steigenberger Phnom Penh — the luxury brand’s first entry into Cambodia — and three JI Hotels, including two in Phnom Penh.
Group Profile
H World Group at a glance.
- Headquartered in Shanghai, China
- 13,500+ hotels in operation across 20+ countries
- Regional management hub: Singapore
- Asset-light model: franchise and management contracts
- Brands in Indochina: Hanting, JI Hotel, IntercityHotel, MAXX, Steigenberger, Orange
- First Hanting outside China: Ho Chi Minh City (December 2025)
- Laos: Four projects in Vientiane and Luang Prabang
- Cambodia: Steigenberger Phnom Penh and JI Hotels signed
H World’s expansion into Southeast Asia reflects a broader trend of Chinese hospitality groups seeking growth beyond their home market. The group’s strategy emphasizes standardized operations, brand replication and scalable expansion through franchise and management contracts — an asset-light approach that has proven successful in China.
The establishment of Singapore as a regional management hub signals H World’s long-term commitment to Southeast Asia. With projects already operating or signed across Vietnam, Laos, Cambodia, Malaysia and Thailand, the group is positioning itself as a significant new player in the region’s hospitality landscape. Its multi-brand approach allows it to target different segments — from economy (Hanting) to luxury (Steigenberger) — in the same markets.
Questions
H World Group: frequently asked questions.
What is H World Group?
H World Group is a Shanghai-headquartered hospitality group operating more than 13,500 hotels across 20+ countries. Its brands include Hanting, JI Hotel, Orange, IntercityHotel, MAXX and Steigenberger.
Where does H World operate in Southeast Asia?
H World has established Singapore as its regional management hub and is expanding across Vietnam, Laos, Cambodia, Malaysia and Thailand. Its first Hanting Hotel outside China opened in Ho Chi Minh City in December 2025.
Which H World brands are coming to Laos?
H World has signed four projects in Laos spanning Vientiane and Luang Prabang, introducing IntercityHotel, Orange and JI Hotel to the country. The Orange Hotel project marks the brand’s global debut outside China.
Which H World brands are coming to Cambodia?
H World has signed JI Hotels in Phnom Penh and a Steigenberger Hotel in Phnom Penh. The Steigenberger signing in 2025 marked the luxury brand’s first entry into Cambodia.
Can H World hotels be included in a private itinerary?
Yes. Hotels and resorts operated by H World Group across Vietnam, Laos and Cambodia can be included in private journeys. We pair them with private guides, drivers and experiences to create a seamless trip.
Note
A living page
H World Group’s portfolio in Southeast Asia is expanding rapidly. Several projects announced in 2025 and 2026 are still under development, and new brands and destinations are expected to be added in the coming years. We update this page as new hotels open and verified details become available.
Plan Your Stay
Stay at an H World property in Indochina.
From the first Hanting Hotel outside China in Ho Chi Minh City to the upcoming JI Hotels in Phnom Penh and Steigenberger in Cambodia, H World’s brands can be woven into your private journey. Tell us your dates and interests, and we’ll design the trip around you.
Start Planning Back to Hotel Brands & Groups